Just how much marketing has changed?…well has it really?

Many people believe that marketing on the Internet is the only way to go, yet you need to have a wide range of skills and software to ensure that your efforts promoting your website or product draws monetary reward.

However there are still many many marketers making a great living from a few well written sales letters, some envelopes and a postage stamp.

Offline or marketing by mail is stronger than ever, the smart ones are using a combination of online and offline techniques to enhance their profits.

What are you doing?