It is amazing how many times I am asked if I could suggest a market for someone to develop and prosper from.

As you know everyone has different interests and what might appeal to me may not appeal to you and in marketing to succeed you need at least a little passion for your topic.

So where do you start?

Finding your niche has been covered by many, Andre Chaperon recently offered his thoughts on how to Identify Your Niche

There are many ways to develop your niche but here is a path I am going to follow…I have a newsletter, (You can sign up on this page if you want), two blogs and a Marketers Forum

Within these areas I have a fairly focussed audience, the forum in particular offers some interesting ideas during the course of discussion and it is some of these ideas that I am persuing as potential markets.

I have posted questions pertaining to these ideas on other forums as part of my initial research to see if others
are interested in the general theme, I am also searching Google and other areas to determine viability of the project.

In essence it’s all about listening to and understanding what your market is really seeking…more often than not some of the best ideas come from a forum post, You just have to be able to recognise a trend or shift in direction in regards to posts and you will more likely than not find an angle that you can use as your “Niche”